{"product_id":"professional-aha-serum-lactic-glycolic-ha-alpha-hydroxy-fruit","title":"Professional AHA Serum - Lactic, Glycolic, HA, Alpha Hydroxy Fruit","description":"\u003cfont rwr=\"1\" size=\"4\" style=\"font-family:Arial\"\u003e\u003cfont rwr=\"1\" size=\"4\" style=\"font-family:Arial\"\u003e\u003cfont rwr=\"1\" size=\"4\" style=\"font-family:Arial\"\u003e\u003cfont rwr=\"1\" size=\"4\" style=\"font-family:Arial\"\u003e\u003cfont rwr=\"1\" size=\"4\" style=\"font-family:Arial\"\u003e\u003cmeta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\"\u003e\n\u003cfont rwr=\"1\" size=\"4\" style=\"font-family:Arial\"\u003e\u003cp style='box-sizing: inherit; color: rgba(90, 74, 66, 0.75); font-family: \"Open Sans\", sans-serif; font-size: 16px; letter-spacing: 0.6px;'\u003e\u003cb style=\"box-sizing: inherit;\"\u003eSkin Type: \u003c\/b\u003e\u003cspan style=\"box-sizing: inherit;\"\u003eNormal, Dry, Combination, and Oily\u003c\/span\u003e\u003cbr style=\"box-sizing: inherit;\"\u003e\u003cbr style=\"box-sizing: inherit;\"\u003e\u003cb style=\"box-sizing: inherit;\"\u003eSkincare Concerns: \u003c\/b\u003e\u003cspan style=\"box-sizing: inherit;\"\u003eDryness, Pores, Dullness, Roughness, Uneven Texture, and Loss of Firmness and Elasticity\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style='box-sizing: inherit; color: rgba(90, 74, 66, 0.75); font-family: \"Open Sans\", sans-serif; font-size: 16px; letter-spacing: 0.6px;'\u003e \u003c\/p\u003e\n\u003cp style='box-sizing: inherit; color: rgba(90, 74, 66, 0.75); font-family: \"Open Sans\", sans-serif; font-size: 16px; letter-spacing: 0.6px;'\u003e\u003cstrong style=\"box-sizing: inherit;\"\u003eAHA Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv id=\"feature-bullets\" class=\"a-section collapsedFeatureBullets showAllFeatureBullets\" style='box-sizing: inherit; color: rgba(90, 74, 66, 0.75); font-family: \"Open Sans\", sans-serif; font-size: 16px; letter-spacing: 0.6px;'\u003e\u003cdiv id=\"fbExpandableSection\" class=\"a-section a-spacing-none\" style=\"box-sizing: inherit;\"\u003e\u003cdiv id=\"fbExpandableSectionContent\" class=\"a-section a-spacing-none\" style=\"box-sizing: inherit;\"\u003e\u003cul class=\"a-vertical a-spacing-none\" style=\"box-sizing: inherit; list-style-position: inside; padding-left: 2rem;\"\u003e\n\u003cli class=\"showHiddenFeatureBullets\" style=\"box-sizing: inherit; list-style: inherit;\"\u003e\u003cspan class=\"a-list-item\" style=\"box-sizing: inherit;\"\u003eResurfaces For Smooth Looking Skin\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"showHiddenFeatureBullets\" style=\"box-sizing: inherit; list-style: inherit;\"\u003e\u003cspan class=\"a-list-item\" style=\"box-sizing: inherit;\"\u003eEasy to Use – Just Apply \u0026amp; Go!\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"showHiddenFeatureBullets\" style=\"box-sizing: inherit; list-style: inherit;\"\u003e\u003cspan class=\"a-list-item\" style=\"box-sizing: inherit;\"\u003eBrightens and Polishes Dull Skin\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"showHiddenFeatureBullets\" style=\"box-sizing: inherit; list-style: inherit;\"\u003e\u003cspan class=\"a-list-item\" style=\"box-sizing: inherit;\"\u003eReduces Pore Size \u0026amp; Blackheads\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"showHiddenFeatureBullets\" style=\"box-sizing: inherit; list-style: inherit;\"\u003e\u003cspan class=\"a-list-item\" style=\"box-sizing: inherit;\"\u003e\u003cspan style=\"box-sizing: inherit;\"\u003eSpeeds Up Cell Renewal Process by Removing Dead Cell Buildup\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"showHiddenFeatureBullets\" style=\"box-sizing: inherit; list-style: inherit; margin-bottom: 0px;\"\u003e\u003cspan class=\"a-list-item\" style=\"box-sizing: inherit;\"\u003eReduces Appearance of Fine Lines \u0026amp; Wrinkles\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cp style='box-sizing: inherit; color: rgba(90, 74, 66, 0.75); font-family: \"Open Sans\", sans-serif; font-size: 16px; letter-spacing: 0.6px;'\u003e \u003c\/p\u003e\n\u003cp style='box-sizing: inherit; color: rgba(90, 74, 66, 0.75); font-family: \"Open Sans\", sans-serif; font-size: 16px; letter-spacing: 0.6px;'\u003e\u003cstrong style=\"box-sizing: inherit;\"\u003eAbout this serum:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style='box-sizing: inherit; color: rgba(90, 74, 66, 0.75); font-family: \"Open Sans\", sans-serif; font-size: 16px; letter-spacing: 0.6px;'\u003eBabyface’s AHA Serum is a fast absorbing, aloe leaf \u0026amp; hyaluronic acid based serum with a silky feeling that contains a concentrated extract blend of five botanicals extracts: bilberry, sugar cane, sugar maple, orange, and lemon. These extracts contain several naturally occurring AHA’s (alpha hydroxy acids).\u003c\/p\u003e\n\u003cp style='box-sizing: inherit; color: rgba(90, 74, 66, 0.75); font-family: \"Open Sans\", sans-serif; font-size: 16px; letter-spacing: 0.6px;'\u003eThis formula has been created for daily use. The concentration is effective, but gentle. It allows for daily use, and continued skin improvement, without literal peeling or irritation. Replace your need for occasional chemical peels by using this serum daily.\u003c\/p\u003e\n\u003cp style='box-sizing: inherit; color: rgba(90, 74, 66, 0.75); font-family: \"Open Sans\", sans-serif; font-size: 16px; letter-spacing: 0.6px;'\u003eAlong with all the nutrients, hydration and exfoliating properties, this serum makes a wonderful make-up primer, or a great replacement for those who don’t want to wear a face foundation. It gives a beautiful and healthy glow to the skin, and skin barriers protect the skin from the elements and keep pores clear from dirt. And if you like to wear mineral make-up but still want that “J-Lo Glow” without the oily feeling – applying some of this serum over the make-up (on the top of your cheekbones and bridge of your nose) will give your skin radiance.\u003c\/p\u003e\n\u003cp style='box-sizing: inherit; color: rgba(90, 74, 66, 0.75); font-family: \"Open Sans\", sans-serif; font-size: 16px; letter-spacing: 0.6px;'\u003e \u003c\/p\u003e\n\u003cp style='box-sizing: inherit; color: rgba(90, 74, 66, 0.75); font-family: \"Open Sans\", sans-serif; font-size: 16px; letter-spacing: 0.6px;'\u003e\u003cstrong style=\"box-sizing: inherit;\"\u003eWhat AHA's Do:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style='box-sizing: inherit; color: rgba(90, 74, 66, 0.75); font-family: \"Open Sans\", sans-serif; font-size: 16px; letter-spacing: 0.6px;'\u003e\u003cspan style=\"box-sizing: inherit;\"\u003eAlpha hydroxy acids\u003c\/span\u003e loosen and dissolve dead cells from the skin’s surface, and help to regenerate new skin cells, aid in the control of acne, smooth rough dry skin, improve the texture of sun-damaged and aging skin and retain moisture which leaves your skin healthy and vibrant. Alpha hydroxy acids promote smoother, younger looking skin by increasing the rate of cell renewal.\u003c\/p\u003e\n\u003cp style='box-sizing: inherit; color: rgba(90, 74, 66, 0.75); font-family: \"Open Sans\", sans-serif; font-size: 16px; letter-spacing: 0.6px;'\u003eAlpha hydroxy acids (AHAs) have been used in skin care for many years. Originally, AHA’s were used mainly by dermatologists as skin peeling and moisturizing agents. The AHA’s we use in our serum are sourced from several species of plants which are put through an extraction process, which reduces color \u0026amp; odor, and concentrates the active principles. The acids produced after the breakdown of these ingredients is as follows: Lactic Acid, Glycolic Acid, Citric Acid, Malic Acid and Tartaric Acid. At a \u003cem style=\"box-sizing: inherit;\"\u003e10% dilution\u003c\/em\u003e, these AHA’s produced an average of 34% increase in cell renewal, and a 143% increase in the number of old cells exfoliated.\u003c\/p\u003e\n\u003cp style='box-sizing: inherit; margin-bottom: 0px; color: rgba(90, 74, 66, 0.75); font-family: \"Open Sans\", sans-serif; font-size: 16px; letter-spacing: 0.6px;'\u003eAlong with the potent 12% strength of AHA’s, we have added additional skin moisturizers to this formula to sooth and hydrate the skin. This serum is fantastic for the face, but clients have also discovered that it works wonders on hands and feet as well! It penetrates and hydrates almost instantaneously.\u003c\/p\u003e\n\u003cp style=\"color: rgb(90, 74, 66); font-family: 'Open Sans', Arial, sans-serif; font-size: 15px; box-sizing: border-box; margin: 0px; padding: 0px 0px 1em; border: 0px; outline: 0px; vertical-align: baseline;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp style=\"color: rgb(90, 74, 66); font-family: 'Open Sans', Arial, sans-serif; font-size: 15px; box-sizing: border-box; margin: 0px; padding: 0px 0px 1em; border: 0px; outline: 0px; vertical-align: baseline;\"\u003epH 3.8.\u003c\/p\u003e\n\u003cp style=\"color: rgb(90, 74, 66); font-family: 'Open Sans', Arial, sans-serif; font-size: 15px; box-sizing: border-box; margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp style=\"color: rgb(90, 74, 66); font-family: 'Open Sans', Arial, sans-serif; font-size: 15px; box-sizing: border-box; margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp style=\"color: rgb(90, 74, 66); 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